the gold standard in
retail leadership

International Industrial
Development Associates (IIDA)

We are a leading manufacturer’s representative group for hardline products and a trusted

broker for food products, serving the largest retail and grocery chains across North America.

LEADING THE WAY

“We cannot direct the wind, but we can adjust the sails”

Success requires market knowledge, strategic planning, and a dedicated team. At IIDA, we offer world-class salesmanship, customer service, marketing, and sourcing expertise. We aim to exceed expectations for clients and factories through professional and fair development.

Nobody brings it all together like IIDA!

Commitment to Success

Success requires market knowledge, strategic planning, and a dedicated team. At IIDA, we leverage these elements to drive outstanding results.

Exceptional Services

We offer world-class salesmanship, customer service, marketing, and sourcing expertise. Our comprehensive approach ensures excellence in every interaction.

Professional Development

Our goal is to exceed client and factory expectations through professional, fair development, using our resources for superior outcomes.

About us

For 38 years, IIDA has led global wholesale and retail distribution with a commitment to quality and customer satisfaction. Founded in 1987 by Fred Simon, IIDA meets the evolving needs of the retail market, serves diverse clients, and offers a wide range of food and non-food products internationally.